As I have gone through reading various pieces, I have come across various people who have been doing work in the field. I will try and include links here to their sites/work. I will add to the list over time.
1. William Samuelson
2. Richard Zeckhauser
3. Chip Heath
4. Amos Tversky
5. Werner De Bondt
6. Richard Thaler
7. Terrance Odean
8. Nicholas Barberis
9. Daniel Kahneman
10. Robert Vishny
11. Michael Pompian
12. James Montier
13. John List
14. Annamaria Lusardi
15. Meir Statman
16. Jason Zweig
17. Paul Samuelson
18. Richard Deaves
19. B.F. Skinner
JOIM Speech
7 years ago
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